The Art of EffortlessLuxury Hair
PROHALL PROFESSIONAL

The Art of Effortless
Luxury Hair

Formaldehyde-free Brazilian keratin therapy — salon-grade smoothness crafted for the modern elite.

THE SCIENCE

Salon-grade repair,
crafted for every strand

Our formaldehyde-free Brazilian keratin therapy rebuilds broken bonds, seals the cuticle and restores shine — without compromising color or health.

01 · THE PROBLEM

Daily damage

Heat, color and pollution break the disulphide bonds that give hair its strength and elasticity.

02 · THE FORMULA

Bond-repair therapy

A formaldehyde-free complex of hydrolyzed keratin and amino acids rebuilds broken bonds from within the cortex.

03 · THE RESULT

Visibly restored

Salon-grade smoothness, mirror shine and lasting elasticity — without compromising color or scalp health.

THE RITUAL

How it works

A simple four-step process. Salon results at home.

  1. 01

    Cleanse

    Wash with sulfate-free clarifying shampoo to prepare the cuticle.

  2. 02

    Apply

    Section damp hair and massage the therapy evenly from root to tip.

  3. 03

    Activate

    Blow dry to 80% and seal with a flat iron at 220°C in slow passes.

  4. 04

    Finish

    Rinse after 72 hours. Shine, smoothness and elasticity — restored.

THE FORMULA

Every drop, intentional

Botanical actives and scientific precision. Every ingredient earns its place — nothing less.

ACTIVE · BOND REPAIR

Hydrolyzed Keratin

Keratinum Hydrolysatum

Fragmented protein molecules penetrate the cortex to rebuild broken disulphide bonds.

Benefit Strengthens & restores elasticity
BOTANICAL · NUTRITION

Argan Oil

Argania Spinosa

Cold-pressed Moroccan gold, rich in vitamin E and essential fatty acids for deep nourishment.

Benefit Mirror shine & softness
ACTIVE · MOISTURE

Amino Complex

Acidi Amino Complexus

A precision blend of 18 amino acids that rebalance hair's natural protein structure.

Benefit Lasting hydration & frizz control
The proof is in the mirror
CLINICAL RESULTS

The proof is in the mirror

Independently tested on 200+ participants over 12 weeks. No formaldehyde, no compromise.

98%
Less frizz after first use
More shine & luster
12w
Long-lasting smoothness
0%
Formaldehyde, ever
*Based on consumer testing, 2024.
Shop the treatment
TRUSTED BY PROFESSIONALS

Approved by master stylists

Real words from the professionals who use PROHALL every day.

The only keratin treatment I recommend — zero formaldehyde, zero compromise on results.
I use PROHALL on every red-carpet client. The shine is unmatched.
We switched to PROHALL two years ago and never looked back. Clients can feel the difference.